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Tuesday, December 6, 2011

THe Story of IKE & CO - Chapter 2


I had already signed up on etsy as a customer a long time before I ever started this venture. And so one night, I took pictures of what I had left and opened a shop. On a whim. Not something I would advise others to do. But, at the time, I didn't have anyone that I knew that did this sort of thing, and no one that I could turn to for help. So I took some pretty crummy pictures, one of my best friend's helped me come up with my original name – Charmingly Adorned – and then I waited. I figured it would be months before I had my first online sale. But it wasn't, it was less than two weeks later.  (And believe you me, I jumped up and down and did some screaming.  Then I called just about everyone that I knew.)

I would like to say that my shop took off then and there. But it didn't. Not hardly.

But some really important things DID happen. I continued to make sales in real life – friends of friends were starting to ask about stopping by my house to see what I had, ladies at school asked if they could take a bag of my stuff to church with them and sell things for me. I found that I had a wonderful supportive group of women in my life.

And, one night, I was reading blogs, hopping around and I stumbled on Crystal B's blog. I knew about her from reading the Nie Nie Dialogues and Chris had actually bought one of her necklaces for me for Christmas. She had written a post about her book club and what they were reading and it happened to be a book that I loved. So I commented. And then she visited my blog and commented on mine and from there, we began emailing each other and struck up a friendship that I wouldn't trade for the world. She made the third purchase out of my etsy shop – a necklace for her daughter – and encouraged me to keep going.

So, I had sales. I had started building a following. I had a mentor.

I worked for the next few months on crafting a style of my own. Learning new techniques. Reading articles and watching how-to's on youtube.

My online sales were building and I started doing give aways and advertising.

2 comments:

Our Adventures As A Family of 4.... said...

Hi Angie, I found your shop through Pioneer Woman but had also found Crystal through NieNie. I bought some earrings from her, and then commented on her blog, she commented on mine (where I had posted some earrings I had made), and has been really a very nice person to be in contact with.

This gives me hope........I also bead, but have taken it up after a very lengthy break (when we adopted our two girls at ages 4 &6 and now they are 7 & 10). I have wanted to start an Etsy shop too, but haven't had time yet to build up any stock. My mom is ill right now so I have been holding off. But it's encouraging to read your posts about starting your shop. I have given earrings to my family/friends too. I hope to start a shop sometime next year when I can devote more time to beading.

I have been wanting to order something from your shop for a long time,so I will need to do that. :-)

Molly

Crystal Farish said...

Such a sweet, sweet surprise. Thank you for the kind words. I have loved knowing you Ang. You are a light in my life.

Can I tell you what a huge relief it is to know that I'm not the only one behind and weary right now. :) HOpe you get your mojo back. I don't think it's happening for me until the first of the year.